Digital Activation

Our team of development experts knows how to turn insight-driven creative into a results-driven reality. We use technology to stay ahead of industry trends and pave the way for our clients.

We use digital technology to collect data, measure client results and optimize customer experiences. Because data informs our multimedia strategy, our creative is personalized, engaging and always relevant to our clients’ brands.

Our Technology Offerings

  • Technology and Architecture Design
  • Technology Assessments
  • UX Strategy and Design
  • Web Development
  • Email Development
  • Mobile Development
  • Custom API Development
  • Application Design and Development
  • Usability Testing
  • Enterprise Data Warehousing
  • Marketing Technology Implementation
  • Analytics Implementation

Driving Smarter Creative for Liberty Mutual

From UX design to email execution, we’ve helped Liberty Mutual optimize their CRM communications every step along the way. Thanks to our data mining team, we’re able to test a variety of creative elements, from which headlines work best to how many CTA’s is too many CTA’s. Every test we perform meets the same standard for high-quality creative design, so even when a test “loses,” it’s still a win for Liberty Mutual.

 

 

"With Liberty Mutual, we’ve had the opportunity to optimize communications for a brand that is already well-known in the industry. We are never done testing new ideas—our creative is always evolving."
- Kate Fulks, Director of Client Services
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